LinkedIn Marketing

Reach decision-makers.
Not just followers.

LinkedIn is the most powerful B2B platform in Europe - if you know how to use it. We build LinkedIn strategies that generate qualified leads, not vanity metrics. Thought leadership for your executives, sponsored content for your pipeline, and video from dot·films that stops the scroll.

Since 2001B2B lead generationDACH market expertise
Your Challenges

What LinkedIn marketing companies
really need from an agency.

Your company page has 500 followers and zero leads
Organic LinkedIn reach for company pages is near zero. We combine organic thought leadership (positioning your executives) with paid amplification (targeting the right accounts). The result: qualified leads, not just impressions.
You want to enter the German market - but don't know the business culture
LinkedIn in DACH works differently than in the US or UK. More formal, more substance-driven, less self-promotion. We craft content that resonates with German decision-makers because we are German decision-makers.
Your sales team needs warm leads, not cold lists
We build LinkedIn campaigns that warm up your target accounts before your sales team reaches out. By the time they call, the prospect has already seen your content 4-5 times. That's not cold calling - that's educated outreach.
Our Services for LinkedIn Marketing

What we deliver.

01
LinkedIn Ads & Sponsored Content
Message Ads, Lead Gen Forms, Carousel Ads - we use the full LinkedIn ad suite. Account-based targeting for your key prospects. Budget optimization based on cost-per-qualified-lead.
02
Executive Thought Leadership
We help your C-suite build personal brands on LinkedIn. Ghostwritten posts, article strategy, engagement coaching - positioning your leaders as industry voices.
03
Video for LinkedIn (dot·films)
LinkedIn native video outperforms text+image by 5x. dot·films produces talking heads, expert interviews, and behind-the-scenes content optimized for the LinkedIn algorithm.
04
DACH Market Entry Support
For international companies entering the German, Austrian, or Swiss market: We provide cultural localization, audience insights, and LinkedIn targeting strategies specific to the DACH business environment.
Results

Proven performance.

4.6M
International views
81.4%
Audience fit
80K+
Watch time hours
MarketVector Indexes
Finance · International · Since 2017
4.6M
Views in 10+ markets
International video and thought-leadership strategy for finance decision-makers. 80,126 hours of watch time, 81.4% audience fit (ages 25-44). Top five markets: USA, Canada, Israel, Germany, and the UK. Target audiences: financial advisors, portfolio managers, traders, asset managers, and CFOs.
FAQ

LinkedIn Marketing: Your questions, answered.

Can you help us enter the German market via LinkedIn?
That's one of our core strengths. We understand the DACH business culture, know what resonates with German decision-makers, and can target by industry, company size, and seniority level. Our content team writes native German - no translation artifacts.
Do you do Account-Based Marketing on LinkedIn?
Yes. We build ABM campaigns targeting specific company lists, combined with retargeting sequences. For high-value accounts, we coordinate LinkedIn visibility with your sales team's outreach timing.
What ROI can we expect from LinkedIn?
B2B LinkedIn campaigns typically deliver qualified leads at €25-50 each, depending on your industry and target audience seniority. Our free assessment benchmarks your current LinkedIn presence against competitors and estimates realistic lead volumes.
Do you manage organic and paid together?
Always. Organic thought leadership builds credibility, paid amplification drives reach. Separating them is like having a sales team that never meets your marketing team. We integrate both from day one.

Ready to reach
the right people?

Free Assessment: We analyze your LinkedIn presence and benchmark it against your competitors within 72 hours.

Free Assessment Contact Us
Pariser Platz 6a · 10117 Berlin · info@dot-gruppe.com