The dot-gruppe takes over the professional video seeding for an entertaining and vivid viral video of the Munich-based environmental organisation One Earth – One Ocean e. V.. The video seeding is accompanied by strategic advice and online PR measures.
By means of the optimal Video Seeding by the dot-group, a target group specific and effective distribution of the viral video is ensured. Thus the last4ever – project of One Earth – One Ocean e. V. receives the greatest possible attention and can refer to the technological measures for the correction of the massive plastic pollution of the world oceans and can recruit appropriate support. The consistent implementation of the campaign in English will also ensure that the campaign is heard by a large number of people worldwide. Some 450,000 users worldwide have already seen the spot and this number will continue to rise in the future.
The Viral serves as a central element and hanger for the corresponding landing page – last4ever. de. On this page, background information can be found as well as the possibility to actively donate for the project.
Client: One Earth – One Ocean e. V.
Services: Video Seeding, Consulting, Online-PR
Reach: 300,000 users within 3 months